COTTM partners with Africa Travel & Tourism Association (ATTA®), providing Chinese outbound travelers with more high-quality tourism products and services from Africa.
Recently, the organiser of the China Outbound Travel & Tourism Market (COTTM) has set up a partnership with the African Travel & Tourism Association (ATTA®). The cooperation is of great significance in promoting the cooperation and development of the China-Africa tourism industry, and developing more high-quality cultural travel products suitable for Chinese travelers, and learning from each other’s experience in sustainable tourism development.
In the new era of building a community with a shared future between China and Africa, the growing trade and investment, cultural and people-to-people exchanges and international cooperation between China and Africa are providing a broad market for cooperation and exchanges in the travel industry.
As the leading and professional travel trade show gathering the most abundant African tourism destinations and resources in the past years, China Outbound Travel & Tourism Market (COTTM) attracts dozens of African tourism resources and suppliers such as tourism boards, Ministries, embassies, hotels, airlines and destination management companies to the Chinese market for promotion and communication. The partnership between COTTM and ATTA® will further help African and Indian Ocean island organisations to promote and connect with Chinese tour operators, thus providing more high-quality travel products and services from Africa to Chinese outbound travellers.
Matt Thompson, Project Director of Tarsus Group, COTTM organiser, commented, “COTTM is delighted to be partnering with African Travel & Tourism Association (ATTA®). With the strong influence of ATTA® in the African travel and tourism industry, COTTM will bring more tourism authorities and private sectors from Africa, providing much more variety of high-quality products and services to Chinese tour operators, and eventually offering more options for Chinese outbound travellers and tourists to meet their demands.”